Japanese videogame publisher Konami launched the ESPN MLS GameNight and ESPN MLS ExtraTime 2002 soccer games. In the early 1990s, Electronic Arts games featured a logo for a fictional sports TV network, EASN (Electronic Arts Sports Network); this was soon changed to EA Sports after ESPN requested that the company stop using the similar name. In 2005, both companies signed a 15-year partnership, where the ESPN brand and personalities are integrated into EA Sports video games. Grid 2 also features prominent ESPN branding.
Edit My Bet. The ‘edit bet’ feature can be used by gamblers to ‘unsettle straight accumulators’ before matches have started or whilst they are in-play. The feature can also be used for to swap single bets for new bets, and the gambler is given a new bet selection valued at the bookie's cash out price to reflect live market/game odds for the original bet.