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In August 2011, Fox Sports announced it had reached a seven-year broadcast agreement with the Ultimate Fighting Championship, ending the mixed martial arts promotion's relationship with Spike. The deal included the rights to broadcast four live events in prime time or late night annually, as well as other UFC programming that would air on various Fox properties, including the Fox network (which aired its first UFC match in November 2011, the first time that the UFC aired an event on broadcast television), FX and Fuel TV. Fox previously carried events from UFC competitor International Fight League in 2007 on its sister network-turned-programming service MyNetworkTV under a time-buy arrangement until that organization was purchased by UFC; however, no MyNetworkTV involvement was announced under the current UFC agreement (by that point, the programming service had eliminated first-run programming to focus on off-network reruns of drama series).
Another important source you can use to research online betting websites is social media. Every trustworthy online gambling site should have a presence on Twitter and Facebook as a valuable customer service tool. Following and/or “Liking” the sports betting site enables bettors to see how the company communicates and interacts with potential and current customers, giving them another level of trust and the necessary knowledge needed to make the right decision when the time comes to choose one. If a book is very responsive on social media, you can see that they really care about their customers and want to resolve issues in a timely and efficient manner.